With the full implementation of the European Extended Producer Responsibility (EPR) Packaging Law, companies that sell products in the EU must take greater responsibility for the environmental impact of their product packaging. This regulation is reshaping how packaging—especially paper box packaging and gift packaging—is designed, manufactured, and recycled.
In this article, we explain how our company, together with trusted partners like Shenzhen Xinjiateng Paper Products Co., Ltd. (xinjiatengbox.com), is upgrading paper packaging solutions to meet EPR requirements while helping brands enhance sustainability, reduce environmental impact, and comply with evolving EU standards.
The European EPR Packaging Law requires producers, importers, and brand owners to:
These requirements apply to all packaging placed on the EU market, including paper boxes, gift packaging, and custom cardboard solutions. Compliance is no longer optional—it affects logistics, costs, sustainability reporting, and market access.
Compared with many plastic or composite structures, paper and cardboard packaging are inherently aligned with EPR goals:
However, EPR compliance requires more than just choosing paper—it also demands responsible design, production, and labeling.
Our company specializes in high-quality paper packaging and partners with trusted manufacturers such as Shenzhen Xinjiateng Paper Products Co., Ltd. to provide professional packaging services for:
Founded in 2012, Xinjiateng adheres to a “customer first” philosophy, offering tailored solutions and excellent service across a wide range of paper box and gift packaging products.
Through this collaboration, we help clients not only meet regulatory requirements but also create packaging that strengthens brand value and sustainability.
We are shifting toward:
This ensures our paper boxes can be easily recycled in EU systems, reducing contamination and lowering EPR cost burdens.
Under many EPR schemes, fees are calculated by material weight and recycling difficulty. We’ve improved:
Result: More cost-effective and environmentally friendly packaging.
Traditional gift packaging often uses:
We now offer:
These preserve high-end visual appeal while enabling full recyclability.
To support EU compliance and improve recycling behavior, all packaging now includes:
This builds consumer trust and ensures proper disposal.
In line with EPR’s emphasis on reuse and reduction, we’ve developed:
These features increase perceived value and align with brand sustainability goals.
Through cooperation with Shenzhen Xinjiateng Paper Products Co., Ltd. (https://www.xinjiatengbox.com/), we integrate a wide range of EPR-compliant products, including:
All products feature customizable logos and designs, making them ideal for international brands operating under EPR regulations.
By adopting upgraded paper packaging solutions from us and partners like Xinjiateng, your brand gains:
Whether you’re a cosmetics brand, gift maker, or electronics OEM, this approach delivers both compliance and competitiveness.
The European EPR Packaging Law is transforming expectations around sustainability, reuse, and recyclability. By integrating eco-design principles and partnering with capable suppliers like Shenzhen Xinjiateng Paper Products Co., Ltd. (xinjiatengbox.com), we are upgrading paper box and gift packaging to meet these commitments.
If your business aims to enter or expand in the EU market, upgrading to EPR-aligned paper packaging is essential—for compliance, environmental stewardship, and long-term brand growth.
Contact us today to explore sustainable, compliant packaging solutions tailored to your brand.
Name: Zara Liu
Mobile：+86 19928778203
Tel：+86 19928778203
Whatsapp：8619928778203
Email：print@xinjiatengbox.com
Add：Yizheng Group, No. 6 Xiangshan Avenue, Yanluo Community, Bao'an, Shenzhen